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Subliminal Persuasion: Influence &...

Subliminal Persuasion: Influence & Marketing Secrets They Don't Want You To Know

Name: Subliminal Persuasion: Influence & Marketing Secrets They Don't Want You To Know
ISBN: 9780470243367

Dave Lakhani

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If you?re an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion , master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. It?s not about lying or tricking anyone, it?s about know what will appeal to people and how communicate that appeal effectively, profitably, and ethically. This is marketing that really convinces.

Catégories:

Business & Economics - Sales & Marketing

Année:

2008

Editeur::

Wiley

Langue:

english

Pages:

227

ISBN 10:

0470243368